The Importance of Self Service in Modern Applications

Software teams searching for high-value features or components to embed into their products for their customers often overlook self-service options, but they shouldn't.

The benefit of embedding self-service features into your products is fairly obvious. By empowering users to create their own content, you as a software team aren’t constantly needing to respond to new requests and feature upgrades. Your team can simply sit back and monitor your users' progress. Fairly quickly, giving customers the ability to build new content on their own makes self-service a must-have set of features for any modern application.

Many developers think about self-service in terms of analytics and query tools; To give users the ability to search the data as they see fit, and to create custom reports or charts that meet their needs. But don’t limit your thinking about self-service to just analytics-only use-cases. Self-service data collection can also add a significant amount of flexibility to any application. Users may need to add their own custom forms for new data collection with the app or use self-service tools to create custom surveys or quizzes that might completely transform how you think about gathering data or interacting with users.

In addition to both self-service analytics and self-service data collection, don’t forget about embedding self-service data automation as well. Users can create and manage custom business rules within any of their applications. Need to create a new rule that tracks a specific metric and sends out notifications? Don’t wait for the development team to deliver you a new roadmap request. With self-service automation embedded into your product, your users will be able to create and manage their own workflows.

To learn more about how embedding self-service data collection, automation, workflows and analytics can help transform your application, contact Qrvey OEM today.